shopping bag and cart

Branding is King: Unlikely Products That People Actually Bought

In the 70s, inventors Alfred Fielding and Marc Chavannes were trying to make a 3D wallpaper, but accidentally created a cushioning material for packages instead. They named the product Bubble Wrap, which eventually had to be changed into a generic trademark due to its popularity. Like Bubble Wrap, Thermos, Popsicle, and Xerox all used to […]

Branding is King: Unlikely Products That People Actually Bought Read More »