"I'm just serving my constituents."

Obama is the new black: A politically charged model at New York Fashion Week.

So what’s with all the fuss that the White House is making about Weatherproof shamelessly appropriating the AP photo of Obama to their advertising advantage? Sure, the executive dudes may have breached some sort of promotional taboo, being all sly about permissions yet not violating any intellectual property rights whatsoever. But does it really matter whether it’s a matter of business ethics? It’s entirely appropriate that after being elected by a disillusioned 18-to-25-year-old age bracket who became obsessed with his “Be the Change” ideal, his appeal would be advertised to this same demographic using a hypervisual, commercialized vanity that completely characterizes this image-conscious generation. Hello, isn’t it obvious? Obama knows who to prop. White House, I gotta call you out on this one. Just chillax. Holla back at you, O-boi!

So let’s be real for two seconds. Obama’s probably okay with his face being plastered at 32948729387-megapixel resolution in Times Square. More than okay. Flattered, even. After all, the man’s got the authoritative charm of Reagan in “The Hasty Heart” and the supple skin of a baby’s bottom. (Is it Nivea? Tell us your secret!) In any case, if I were a New Yorker, I’d say my commute around town definitely improved from the days of yore.

Photos courtesy of Entertainment Rundown and New York Daily News.